Zach Likes to Yap

            While Thanksgiving break is approaching, it is more so a break from actually going to class rather than a break from everything in general. I have work all next week, on top of multiple final papers for class to work on, on top of marketing for a new album I am dropping, Scenario, and the Hardin County Community Foundation. To say the least I'm just glad I don't have to waste my time driving to class every day next week, eating up over two hours of my day practically.      I am however excited to be able to see friends and family over the break to enjoy some festivity and good food. Another thing I am excited about is the comfort of being in my home and able to put myself to the tasks I had previously mentioned. It's really easy to tell myself while I'm leaving campus for home, that I will work on a project or paper when I get home, just to be tired and want to relax after taking the long drive.     With the assignm...

      As the semester begins to close and assignments from other classes are out of the way, I feel like Spencer and I can actually start dedicating a lot more time towards working on the plan and strategies for increasing awareness of the foundation through social media. The main concern we have moving forward is aesthetical, as the types of content we have in mind has begun to come to fruition, but the color scheme and other factors that influence physical appeal are still in the works. As far as the content goes, we will most likely not be posting until after the semester is over, but rather giving the company the tools they need to move forward in creating content for themselves with the knowledge we helped them gain.      The content so far is consistent of four styles of posts that are to be uploaded at least twice a week in the evenings to Facebook, Instagram, and potentially LinkedIn if the organization deems it necessary. We chose this sort of mode...

            Over the course of the last three years, my friend Gabe has been working on a solo video-game project, developed in unity and drawing inspiration from media such as Superliminal, I Spy books, and attempts to capture the feeling of a dream-state like childhood wonder. Since the game is not fully complete, I will leave the description of the game at that point to not spoil. The purpose of this blog is to detail our efforts as a team to form a roll-out schedule to maintain and complete things necessary before the deadline of January 1st, 2026. Things we need to complete before January 1st, which is the proposed release date, are things like the Game Manual, which contains walkthroughs for each level that have been graphically designed from scratch, a storyboard or epilogue entry, how to use the base mechanics, and the system requirements for running the game. Along with the Game Manual, we need to have the game itself finished before the turn ...

     Starting out social media for a business can be very daunting as there are so many facets that need constant attention. It can seem especially daunting with the added pressure of gaining a following while juggling all these factors. To make it less of a hassle, organization is a very important skill to have when it comes to developing a marketing strategy. Along with organization, developing a schedule that will allow you to monitor how often you post and how much time you allot to a certain post, will drastically help the amount of time spent overall on developing social media content, versus actually marketing the content.     The text affirms that organizing the platforms you use within a spreadsheet of some kind, that takes note of many factors going into social media like: types of content, follower count, engagement rate, what content works and what doesn't, and much more. This will help decrease the pressure immensely as you will have a bet...